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Baking Better Bagels

Mr Bagels Introduce Minis to £4 Billion Lunchbox Market 

For discerning consumers who want to liven up their children's lunches or are looking for an impressive and versatile picnic or buffet food, leading bagel manufacturer, Mr Bagels, is introducing Mini Bagels to the retail market.

Available nationwide fully baked or frozen, Mini Bagels are low in fat, high in protein, and full of energy and are the perfect healthy and wholesome alternative to bread and rolls.

"The lunchbox market is worth £4 billion a year and growing," says Mr Bagels' Managing Director, Paul Kahalani. "We believe that because of the unique size of Mini Bagels, we have a product that ideally suits this burgeoning market."

"Parents are always on the lookout for healthy options that children will love," he continued. "Mini Bagels give them something that suits children's tastes and smaller hands perfectly. Split, filled or topped with cream cheese, ham or smoked salmon they make a delicious handy snack.

In line with Mr Bagels' other offerings, Minis are made from the highest quality ingredients sourced from around the world. The flour is milled from Canadian wheat to an exclusive formula. They are low in cholesterol and contain no preservatives.

Mini Bagels will be sold in packs of eight (rsp: 99p). "The pack can be frozen and the bagels taken out one at a time as required. In our consumer survey, 86% liked the size and 93% liked the taste," he said.


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Created: Thursday, April 21, 2005